🚧 Under construction — Data may be inaccurate. We are actively adding more companies and metrics.
Booking Holdings Inc. logo

Booking Holdings Inc.

BKNGRank #108Consumer CyclicalTravel Services

Market Cap

$164.9B

Global Rank

#108

All-Time High

$164.9B

2026-08-11

Total Growth

+0%

since 2026

Market Cap Context

  • Larger than 71% of the 367 companies we track (globally).
  • Equivalent to 0.5% of United States's GDP (2025 data).
  • Just above: #107 Deere & Company ($166.8B)
  • Just below: #109 Welltower Inc. ($162.9B)
  • Best year: 2001 (+343%). Worst year: 2000 (-97%).

Booking Holdings Inc. Financial Breakdown (FY 2025)

Source: Yahoo Finance — BKNG annual filings (2025)

$26.9B revenue · $9.3B operating income · $5.4B net income

  • Operating margin: 34.5% on $26.9B in revenue.
  • Net income margin: 20.1% — $5.4B in profit.
  • Free cash flow: $9.1B (33.8% of revenue).

Cost / Operating Expenses

Total operating expenses $17.6B

Total

$15.9B

Sales & marketing$11.6B73.2%
General & administrative$4.3B26.8%

Capital Expenditures

$0.3B

This fiscal year (near-total AI infrastructure buildout)

Free Cash Flow

$9.1B

Trailing twelve months

Figures rounded from the annual SEC filing. Unaudited. For informational purposes only, not investment advice.

About Booking Holdings Inc.

Booking Holdings Inc. is an American travel technology company based in Norwalk, Connecticut, that owns and operates several travel fare aggregators and travel fare metasearch engines including namesake and flagship Booking.com, Priceline.com, Agoda, Kayak, Cheapflights, Rentalcars.com, Momondo, and OpenTable. It operates websites in about 40 languages and 200 countries.

Booking Holdings Inc. Market Cap History (20262026)

Booking Holdings Inc. vs Sector Peers by Market Cap

Toyota Motor Corporation7203.T
$236.5B
McDonald's CorporationMCD
$194.0B
The TJX Companies, Inc.TJX
$172.0B
Booking Holdings Inc.BKNG
$164.9B
PDD Holdings Inc.PDD
$128.8B
Lowe's Companies, Inc.LOW
$124.1B
Starbucks CorporationSBUX
$121.6B
MercadoLibre, Inc.MELI
$98.4B

Compare Booking Holdings Inc.

Ranking History

YearMarket CapRankYoY Change
2026$164.9B#108(15)+0.0%
2025$164.9B#93(12)+8.6%
2024$151.9B#81(21)+41.1%
2023$107.7B#102(43)+76.0%
2022$61.2B#145(10)-16.0%
2021$72.8B#135(12)+7.7%
2020$67.6B#123(14)+8.4%
2019$62.3B#109(13)+19.2%
2018$52.3B#96(12)-0.9%
2017$52.7B#108(5)+18.5%
2016$44.5B#103(2)+15.0%
2015$38.7B#105(5)+11.8%
2014$34.6B#110(13)-1.9%
2013$35.3B#97(40)+87.4%
2012$18.8B#137(10)+32.6%
2011$14.2B#147(19)+17.1%
2010$12.1B#166(48)+82.9%
2009$6.6B#214(39)+196.6%
2008$2.2B#253(3)-35.9%
2007$3.5B#256(6)+163.4%
2006$1.3B#262(4)+95.4%
2005$677.4M#266(9)-5.4%
2004$716.0M#257(3)+31.8%
2003$543.3M#254(1)+86.5%
2002$291.4M#253(20)-72.5%
2001$1.1B#233(2)+343.4%
2000$239.0M#231(151)-97.2%
1999$8.6B#80

Other Consumer Cyclical Companies

FAQ

What is Booking Holdings Inc.'s market cap?

Booking Holdings Inc. (BKNG) has a market capitalization of $164.9B, making it the #108 largest company in the world by market cap.

What was Booking Holdings Inc.'s highest market cap?

Booking Holdings Inc.'s all-time high market cap was $164.9B, reached in 2026-08-11. Its highest rank was #108 in 2026.

What sector is Booking Holdings Inc. in?

Booking Holdings Inc. is in the Consumer Cyclical sector, specifically the Travel Services industry. It is based in United States.

How has Booking Holdings Inc.'s market cap changed over time?

Booking Holdings Inc. has been tracked since 2026. Its market cap has grown by 0% from $164.9B in 2026 to $164.9B today.